CASE STUDY

Fleet Orchestrator

THE PROBLEM

Cab operators were losing bookings, revenue, and drivers - not because of bad service, but because of broken processes. Manual booking workflows, zero demand visibility, and inaccurate fare calculation were quietly draining the business from the inside out. Every missed cab request was a missed opportunity, and every payment dispute pushed another chauffeur out the door.

SOLUTION OUTCOME

70–80%

Error Reduction

Measured across booking, bidding, assignment, and fare workflows.

15–20%

Revenue Growth

Achieved through better fulfilment and demand-supply balancing.

30–40%

Customer Retention

Improved within 6 months after platform go-live.

Challenges holding an Organization back

Three compounding problems were quietly eroding revenue, customer trust, and driver retention - all rooted in the same underlying issue: manual, disconnected processes with no real-time visibility.

The Challenges

01Demand-Supply Imbalance

Without live demand visibility, high-demand zones were missed, drivers stayed in low-demand areas, and revenue opportunities were lost.

02Manual Booking & Assignment Workflow

Manual booking, chauffeur assignment, and fare calculation slowed the team, delayed confirmations, and created frequent operational errors.

03Inaccurate Fare & Distance Calculation

Without live distance tracking, fares were calculated inconsistently, causing billing disputes, driver dissatisfaction, and extra admin workload.

Challenges Impact

Retention

LOSS

Revenue

DROP

Visibility

GAP

  • Revenue Erosion - Monthly revenue dropped steadily due to poor demand-supply matching and a rising number of unfulfilled cab requests that the team had no system to track or recover.

  • Customer Experience Breakdown  - Inaccurate fares, delayed bookings, and a lack of status visibility pushed customers away. There was no easy way for them to know where their cab was or what they'd be charged.

  • High Chauffeur Churn - Drivers left because of mismatched assignments, payment disputes, and inefficient coordination. Retaining good chauffeurs was impossible without a fair, transparent system backing them.

  • Operational Overload - Staff were buried in repetitive manual tasks with no automation to fall back on. Error rates climbed, morale dropped, and scaling the business felt impossible without fixing the foundation first.

Our Solution

Web and mobile fleet orchestration platform to streamline cab operations

Ysquare designed and delivered an integrated fleet management platform that connected every moving part of the cab operation - drivers, customers, operations teams, and call centre staff - into a single, real-time workflow built for visibility, speed, and scale.

Solution screenshot
Solution screenshot

Tech Stack

React

React

React Native

React Native

Java

Java

Springboot

Springboot

MySQL

MySQL

MongoDB

MongoDB

Elastic Search

Elastic Search

AWS

AWS

Ozonetel

Ozonetel

Power BI

Power BI

Solution

Identified demand zones and supply gaps for better cab allocation.

Reduced manual work in booking, bidding, assignment, and fare calculation.

Supported smooth customer communication through cloud telephony.

Enabled live distance tracking with accurate fare calculation.

Solution Highlights

Demand Zone Mapping

Mapped high-demand zones to improve cab supply planning.

Booking & Bidding Management

Streamlined booking, bidding, assignment, and fare calculation.

Customer Booking Interface

Improved customer booking through simple web and mobile interfaces.

Cloud Telephony Integration

Integrated cloud telephony for smooth customer communication.

WhatsApp Booking Support

Enabled WhatsApp booking for faster and easier cab access.

Scalable Platform Architecture

Built a scalable platform to support customers, drivers, and operations teams.

Tech Stack

React

React

React Native

React Native

Java

Java

Springboot

Springboot

MySQL

MySQL

MongoDB

MongoDB

Elastic Search

Elastic Search

AWS

AWS

Ozonetel

Ozonetel

Power BI

Power BI

OUTCOMES & FEATURES

Improving cab operations, demand visibility,  and customer experience

The platform connected cab operations into one workflow, reducing errors, improving revenue, and delivering faster service within six months.

Key Outcomes

Improved Operational Efficiency

Automated workflows replaced manual steps across booking, assignment, and fare calculation, reducing errors by 70–80%.

Increased Revenue & Fulfilment

Demand zone mapping helped allocate cabs better, fulfil more bookings, and increase revenue by 15–20%.

Better Customer & Chauffeur Retention

Transparent fares, faster bookings, and smoother communication improved customer and chauffeur retention within six months.

Reduced Manual Workload

Repetitive tasks were automated, helping the team save time and manage operations with better visibility.

Stronger Vendor & Chauffeur Acquisition

Clear assignment logic and fair payment handling helped bring in and retain better chauffeurs and vendor partners.

A Foundation Built to Scale

The platform was designed to support more customers, drivers, and operational growth without rebuilding the system.

Features

Cab Booking

Demand Zone Mapping

Chauffeur Assignment

Bidding Management

Fare Calculation

Pipeline Visualization

Cloud Telephony

WhatsApp Booking

Call Centre Workflow

Live Distance Tracking

Customer Management

Driver Coordination

Operations Dashboard

Our Engineering
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Digital Transformation

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their honest problem statements.